Short Term Rental Marketing

Elevate Your Property’s Presence

Short Term Rental Marketing

Discover our premium marketing approach.

In the competitive luxury vacation rental market, strategic marketing makes the difference between occasional bookings and consistent success.

Our comprehensive short term rental marketing approach combines data-driven analysis with sensory-rich storytelling to showcase your property’s unique appeal.

Circular logo with the words "Elevated Colorado Stays" forming a ring around three star shapes in the center, all in a brown color.
A person sits at a wooden desk with a laptop, talking on the phone. The room has tall windows and modern spherical pendant lights hanging from the ceiling. A black rug and a decorative branch stand are visible.
A woman in a light gray blazer stands in a modern office setting, holding a tablet and looking at the screen. A blurred background of furniture and decor elements enhances the professional atmosphere.

Learn About Our Comprehensive Care

Vacation Rental Marketing Strategy

Our integrated marketing strategy elevates your property above the competition. By combining professional photography, compelling narratives, and dynamic pricing with our signature five-senses approach, we create marketing materials that don’t just show your property—they allow potential guests to experience it before they arrive and deliver the luxury experience your guests expect.

While platforms like Airbnb and VRBO provide excellent visibility for new properties, we recommend established rentals transition to a direct booking model. We partner with expert website developers who can create a custom booking site with targeted SEO, connecting your property directly with potential guests and eliminating the substantial platform fees. This strategic shift from third-party dependency to direct bookings can significantly increase your profit margins while maintaining full control of your property’s online presence.

Modern living room with a gray sofa, patterned cushions, and a floor lamp. A built-in shelf with books and decor is in the background. The forefront features a stone fireplace on a glossy tile floor, adjacent to a light wooden floor.
A smiling person with short hair is sitting on a desk with arms crossed. They are wearing a light blue shirt and beige pants. There's a notebook and pen on the desk, and a plant in the background.

Elevate Your Guest Experience

Vacation Rental Consulting

Our consulting services draw from years of successful property management experience.

We provide insights that transform your vacation rental from a standard luxury property into a sought-after destination with a five-star reputation.

Rental Evaluation

Our thorough evaluation process examines every aspect of your property’s potential, from market positioning to revenue optimization. Using sophisticated analysis tools and our deep local market knowledge, we create a comprehensive picture of your property’s earning potential.

Circular logo with the words "Elevated Colorado Stays" forming a ring around three star shapes in the center, all in a brown color.
Modern dining room with a mix of chairs around a wooden table, a "good morning" chalkboard, hanging geometric lamps, and a black shelving cart with plants. A metal shelf with plants and storage is on the left. Light wood floor and patterned rug.
A modern living room featuring a light gray sofa with a yellow pillow and beige throw. A patterned rug lies on the wooden floor. The room includes a black and white cabinet, plants, a floor lamp, and artwork on a dark wall.
A modern living room featuring a yellow, uniquely shaped chair with black metal legs. It sits on a light gray rug with wood and tile flooring. A large flat-screen TV is mounted on the wall, and the room has a minimalistic design.

How to Evaluate Rental Property

Our evaluation process goes beyond basic metrics. We assess your property through the lens of guest experience, examining everything from the visual appeal of your spaces to the sensory journey guests experience throughout their stay.

Location value is meticulously analyzed, considering proximity to Colorado Springs’ premier attractions—from the prestigious Broadmoor Spa and Garden of the Gods to fine dining establishments, upscale shopping districts, and cultural landmarks.

We evaluate seasonal accessibility to outdoor recreation, dining, and entertainment to maximize your property’s appeal throughout the year. This comprehensive analysis of both property features and location advantages forms the foundation of your marketing strategy.

Optimize Your Revenue

Listing Optimization

Your property’s online presence must capture both its tangible amenities and intangible appeal. Our short term rental marketing experts craft listings that stand out on every platform.

What is Listing Optimization

Listing optimization combines professional photography, compelling descriptions, and strategic keyword placement to increase your property’s visibility. We highlight the unique features and experiences that set your property apart, ensuring it attracts your ideal guests.

A laptop rests on a cushioned window seat next to an open window. Outside, a blurred view of blue water is visible, suggesting a pool or sea. A beige pillow is situated on the seat, adding a cozy touch.
A modern, bright lounge area with white sofas and a large wooden table. Decorative plants, including monstera, are scattered around. A grand piano is in the background near a wall of windows.
Sunlit dining area with floor-to-ceiling windows, an exposed brick wall, and a skylight. Features a wooden table, white chairs, black-and-white striped rug, a chandelier, and a butterfly chair. A small table holds a fruit bowl near a potted plant.
A cozy, minimalist living room with a beige armchair, a wicker storage bench, and potted plants. Neutral-toned curtains and empty picture frames adorn the walls. Soft natural light fills the space from a window.

Maximize Profits

Pricing Strategy Optimization

Success in luxury rentals requires sophisticated pricing strategies that utilize dynamic pricing while maintaining premium positioning.

Maximizing Profits

Our dynamic pricing approach considers seasonal trends, local events, and market demand to optimize your revenue while maintaining your property’s luxury status.

This data-driven strategy ensures competitive rates that maximize both occupancy and revenue. For established properties, we recommend implementing a direct booking website through our trusted partners, which can increase your profit margin by 15-20% per booking by eliminating platform fees—a significant advantage for maximizing your property’s long-term financial performance.

engaging content for your brand

Social Media for Vacation Rentals

Our comprehensive social media strategy spans multiple platforms, creating engaging content that builds your property’s brand and attracts qualified bookings.

From Instagram-worthy property highlights to engaging Facebook content and strategic X (formerly Twitter) presence, we maintain active, professional profiles that showcase your property’s appeal.

A grayscale pattern with two thick vertical stripes on the left and right, each containing a column of small, evenly spaced squares. The middle section is plain dark gray.
A person in a white sweater and blue jeans holds a smartphone in their outstretched hand, focusing the camera towards themselves. The person's face is slightly blurred and not visible.

Strategic Advertising

STR Advertising

Strategic advertising amplifies your property’s presence across multiple channels, ensuring maximum visibility to your target market.

Vacation Rental Advertising

Our multi-channel advertising approach combines platform optimization, social media marketing, and targeted campaigns.

As Superhosts, we leverage premium platform placement to increase your property’s visibility, while our professional photography and video content capture your property’s unique appeal.

A woman with long dark hair is sitting at a table, holding a camera and looking at it with a smile. She is wearing a striped shirt. A laptop, a coffee cup, and a mouse are on the table in a bright, modern room.
Three people stand together indoors, looking at a camera. A woman in the center holds the camera, while the other two, a man and another woman, smile and observe. The group is casually dressed in a modern setting.

locally owned and operated

Transform Your Propertys Performance

At Cheyenne Mountain Property Services, we transform your luxury property into a sought-after destination through our comprehensive marketing strategy. 

 

Effective short term rental marketing requires more than just listing your property—it demands a sophisticated approach that combines market intelligence with compelling storytelling.

From professional photography that captures every perfect detail to dynamic pricing that maximizes your revenue, our integrated approach ensures your property stands out in the competitive vacation rental market.

A cozy living room with a light beige sofa, green cushions, and a patterned pillow. A chunky knit blanket is draped over the sofa. A green plant and decorative black bird are on the windowsill, with a small wooden table nearby.
Minimalist home office with a computer on a wooden desk. A potted plant and an artist's mannequin sit beside the monitor. A gray chair is pushed under the desk. A small wooden calendar displays the date as the 15th. Soft light filters through curtains.

AirBnB Calculator

Calculate Your Rental Income Potential

Make vacation rental investment decisions confidently with BNB Calc. Input your property location to get income forecasts across major booking platforms, view similar listings’ performance, and access comprehensive cost breakdowns.

Market Your Luxury Investment

Professional Property Evaluation

Unlock your property’s full revenue potential. Our Professional Property Evaluation for $195 will assess your rental’s marketability and determine if it qualifies for our limited 2025 portfolio. Discover the difference strategic marketing can make for your luxury investment.

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